Creative Strategist

You decide what gets filmed on 10 to 15 shoots / month, then find out which of your ideas actually sold. Every client is filmed every three months, so there's always a next shoot to plan. You decide what gets filmed and why, with a network of videographers, a creative coordinator and our editing team turning your ideas into ads, and a media buyer telling you which of them made sales.

You sit in a pod with a media buyer and a client success manager. Your job is to make sure the media buyer always has creative worth spending money on, and that every installer in your book sees their own business on screen. Your book builds up to 30 clients with support; it is not dumped on you in week one.

• 01Your ideas go live, fast.No three-month approval chain. A concept you pitch on Monday can be filmed, edited and spending money within days.
• 02You never run out of material.Every client is filmed every three months, so there is always fresh footage to work with and a next shoot to plan.
• 03You see what actually sells.You are judged on quoted and sold deals, not views or engagement.
• 04Real installers, real stories.No stock footage and no corporate brand guidelines. You put a business owner's own work, team and customers on screen.

• 01Own the shoot.Every shoot is yours, with full creative freedom. You come up with the ideas, get the client and the videographer bought into them, and are responsible for those ideas becoming ads that sell.
• 02Get under the skin of the customer.Understand what drives a homeowner to buy, what stops them, and what makes them stop scrolling, and build every idea around it.
• 03Find what makes each client different.Most installers cannot tell you their own USPs. You draw out what genuinely sets them apart and build the shoot and the ads around it.
• 04Set the strategy for every client.Which angles, hooks and offers are running, what is tested next, and what the next shoot is for, using the performance data and the creative library.
• 05Stay ahead of platform trends.Know what is working on Meta, TikTok and YouTube, understand why, and apply it before it is oversaturated.
• 06Get the creative made.Work with the creative coordinator and the editors so every shoot is turned into the full set of video and image ads.
• 07Read the results with your media buyer.Know which ads produce appointments and sales and why, and double down on what works.
• 08Build the videographer bench.With the other creative strategists, interview new videographers across the UK and arrange trial shoots, so we always have enough capacity.

• You know a hook that will stop a homeowner from one that will not, and can explain why in a sentence.
• You know what content is working on each platform before everyone else does.
• You let the numbers overrule your taste, and care more about revenue than vanity metrics.
• You can plan 15 shoots / month without dropping one, and without anyone chasing you.
• You can leave a nervous installer feeling confident before their shoot.
• You can spot a good videographer from their reel and a trial shoot.
• Your copywriting goes beyond the functional: hooks that make people stop, and briefs that leave no room for misinterpretation.

Performance creative for paid social counts most, ideally for local service or home improvement businesses. If your background is brand-only or organic-only, tell us why you would make the jump well.

• £32,000a year£32,000 a year, plus individual bonuses tied to your book, and team-wide bonuses when we hit company milestones.
• 28days28 days paid holiday, with Christmas Eve and New Year's Eve off on top.
• twodays a week10days a yearHybrid: two days a week in our Manchester office, the rest from home, plus 10 days a year working remotely from abroad.

• The latest software and equipment, MacBook included.
• Socials that actually happen: masterminds, nights out in Manchester and the odd premiere.
• Clients who are genuinely good fun: many are ex-trade who got off the tools and built their own businesses. No stuffy "circle back" conversations.

Watch this first: Working at On steroids, a short video about the team and how we work.

1. 1This application.Two minutes: a few short questions and your contact details. A CV helps, but it's optional.
2. 2A short phone call with us.About you, the job and the pay.
3. 3A video introduction.Filmed on your phone, unpolished is fine. It's not optional: it tells us more than any CV.
4. 4A one-hour trial task with Charlotte Allcard, our Client Success & Delivery Lead.
5. 5An interview with our co-founders,Jude Cornish and Joe Garbutt.

Everyone hears back within 7 days, yes or no.