Simon de la RueCommercial Director
Simon, Commercial Director at Little Green Energy, came to us for help. This is what we did for Simon, what it did for Little Green Energy, and what it could do for you.
- Company
- Little Green Energy
- Trade
- Solar
- On file
- 2 quotes
Simon came to us for help.
Simon de la Rue is commercial director at Little Green Energy, the largest renewables installer in Guernsey. When we first spoke the business was getting about 20 leads and closing close to half of them. His sales team was a two person team, and it was working.
The problem was where the leads came from. Almost everything arrived through referrals and word of mouth on an island of about 65,000 people, and Guernsey has almost no outdoor advertising to lean on. Warm leads were there, but only as many as relationships could bring in.
Simon wanted to double the lead flow without losing the quality his team was used to closing. He came to us for a new source of leads that spoke to Guernsey people, and a way to see exactly what each lead cost.
“I know it's working because I'm too busy.”
What we gave Simon.
Five things, one prescription. This is what each one did for Little Green Energy.
- FilmazepamVideography
We came out to Guernsey and filmed on real installs, with the team and customers on camera, then kept shooting fresh content through the year.
- MetabolFacebook ads
Facebook and Instagram ads built around those films, with local faces and landmarks, so they land on an island of about 65,000 people.
- FiltrazineFunnels
Quiz funnels that catch every lead the ads bring in.
- ReviewazolTestimonials
Video reviews from their customers, and customer interviews that became their best ad.
- DatacillinData
A live dashboard linked to their CRM showing leads, cost per lead, cost per quote and cost per sale.
What it did for Little Green Energy.
The figures their own films state, and the films themselves. Press play.
- £200,000+ concluded salesAdditional sales pipeline still live
What Simon has said to us.
“We get leads and they're cheap. And we've been so busy. We had our record month ever in July.”
More from Little Green Energy.
Want us to walk through what we'd do for you, like we did for Simon?
Book a free autopsy. 30 minutes with Ben, about your area and your numbers.
✓£2,000 to start, then nothing until your first deal.
Book a free autopsy


































































































































































