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Running the businessTape 032▶ 02:4610 Jan 2025
The solar growth document we’ve spent 50+ hours building
Everything we’ve learned, written down
Jude Cornish, CCO & co-founder✓£2,000 to start, then nothing until your first deal.
The short answer
The document explains how to generate demand, leads and closed deals for a residential or commercial solar business. It covers ads, conversion, websites, nurture, sales, automation and trust, built from real tests, changes and data points. Enter your email via the link to receive it.
This is a short one.
We’ve put well over 50 hours into a single document that breaks down how we actually generate demand, leads, and closed deals for solar installers — residential and commercial.
It covers:
– Ads
– Conversion
– Websites
– Nurture
– Sales
– Automation
– Trust
This isn’t surface-level theory.
Every section is built from real tests, real changes we’ve made, and real data points we’ve seen across live accounts. It’s the thinking we use internally — written down properly.
If you want the document, put your email address into the link on this post and I’ll send it over.
If, after reading it, you want the implementation as well, you can continue through that same link and answer a few additional questions to see if we’re a fit.
If not, no problem.
You’ll still get useful insights as we publish them.
Pitch over.
For context, this video was originally recorded on 10 January 2025, views & strategies may have changed since.
Full transcriptRead the full transcript1 min read · 265 words · open ▾
▶ 0:00Solar installers, if you want a document that we've put collectively well over 50 hours into composing, that breaks down exactly how to generate more demand, get more leads and close more deals for your residential or commercial solar business, then put your email address somewhere in the link in this post, either in the comment or the post itself. And I will send you this very document. It breaks down all sorts. It's got stuff on ads, conversion, web, nurture, sales, automation, trust. And each one of these is starting to change.
▶ 0:29to really stack up. It's not basic stuff, you click on any one of these, and you're going to get a really nice breakdown of a specific change that we've made an idea we've had data points that we've found that will aid you with 100% confidence in 2025 for growing your solar business. So once again, you're going to basically go to the link below, you're going to enter your information there. And if you actually want the implementation,
▶ 0:59of everything that you see in this document, once you read it through and you figure that we somewhat know what we're doing, you can carry on on that same link and you can actually fill out a few more questions and that will determine whether you're qualified to work with us on our core offer. Otherwise, we're just going to keep sending you tons of valuable stuff until you are. So that's all for tonight. Pitch in its entirety. Have a lovely evening. I will catch you in the next one.
▶ 11:18Why systems have to come before scaling solar leadsJude CornishNo. 028Running the business6 Jan 2025
▶ 18:27How i’d start solar marketing from scratch in 2025Jude CornishNo. 026Running the business4 Jan 2025
▶ 12:41Time in the market beats timing the market for solarJude CornishNo. 025Is your area still open? A few installers per area.
Five quick questions, then pick a time with Ben. Thirty minutes on where you're losing sales, and what we'd run instead.
✓£2,000 to start, then nothing until your first deal.