▶ 0:00It is, a hundred percent. How did you find out the event more generally? What what are you guys doing? Like, you've built something quite incredible here. And I didn't realise how how new it is as well. Call it a start up if you like. You've actually and when we engaged with you, like it didn't feel like it was a start up, just felt like it was something that had going for a very long time.
▶ 0:17I realised we were quite early in actually. You were probably seventh or eighth client? Okay. Yeah yeah, because we because we basically spent a year just messing about doing it all wrong. And then when it actually started to work, it looked really polished. Yeah. Because we'd spent the year of all the mess ups basically.
▶ 0:33Did you the the whole idea of coming and filming and doing taking over that creative bit, I thought that was genius. Did you was that not intentional then at the beginning? You kind of No. So yeah. So we knew we wanted to do videos, but originally, we just literally said to the installer, you've all got an iPhone. Here's a script. Put it on a tripod.
▶ 0:50Get some panels in the background. Oh, good luck with that. Yeah. And go for it. And we very quickly realized, unfortunately, this to Simon from Rogue Energy's despair, that that was not a good approach where every, like, every tech like, just couldn't get it out. So then that was when we the first time we drove down to Devon, went and shot with Simon and we were like, oh, is different.
▶ 1:11It feels much more comfortable. Yeah. And then I'll tell you why, you've got it wasn't just you've got a videographer there, but you but you were there. I know I know that genuine Yeah. But you being there as a director Yeah. And you've just got the words come they just come to you. You you directed the shoot so well. The results were incredible at the end of it.
▶ 1:31And if you had if you weren't there on top of them. But Yeah. How are you gonna how are you going to Scale. Yeah. I think one of our next moves is to hire a director. Actually, someone with experience that we can very quickly show them a thousand solar ads to actually get them up to speed on the kit and then be able to facilitate that on a bigger scale.
▶ 1:51Yeah. We're looking at US market as well. Oh, you? Don't editors take that out. That's a secret. But no, the announcements around Netflix and the Solar Coaster, that will be interesting. Yeah. Yeah. No. I love it. So this event though, I didn't do you know what? When you first rang up and said we're doing it, I didn't know what to make of it. I thought, alright.
▶ 2:13Let's, you know but we will come because you guys are making moves in the industry. Thank you. Oh my god, you're making moves. Today, the number of people here, like manufacturers and you had software suppliers, not just installers, it was it was such a mixed story. And I I go do that talk, I'm thinking I'm gonna, you know, talk to a few installers, but actually, there was it was huge, the number of different number of people in all of their businesses I was talking to.
▶ 2:39But I'm glad that the talk landed. Yeah. Was brilliant. It's fantastic. So I think it's a bit parts of it were a little bit sombering. Just like, look, everyone's getting all caught up in this hype around sales, more advertising, more marketing, more ad spend. But actually, like, you do need a bit someone that's been through it that goes like, come on guys.
▶ 2:53Yeah. **** out of it. Like, let's take this seriously. Yeah. Didn't none of it was intended to be like negative and antsy. No, not at all. No, it was kind of like, look, this is how you do it properly so that you can keep doing this rather than burning. So hundred percent. Sorry, go I don't know, it's just always something that I think before everyone's like, right.
▶ 3:13What are the successes? How many sales have you done? What's your turnover? And it's all really, really good stuff. But and then you you said you've got an audience of people here, and they're all going like, yeah, you know, you know, and not everyone's doing well at the same time. And it's just kind of acknowledging that everyone's gotta go through failure at some point and and it's important to do that.
▶ 3:34And don't see it as failure because it's not. It's just actually, there's just lessons. You're basically buying lessons. Yep. Buying it with your time, buying it with money. Yeah. Hundred percent. Once you move through that, yeah. Anyway, but anyway, we're on that journey. That thirty percent, I came across that thirty percent graphic.
▶ 3:47Was like, that's where that's where I am. Yeah. With thirty percent. You probably feel that as well. Right. You've achieved so much right Yeah. But you're you've still got, you know, good seventy percent the Right? If you've completed it, what's the point? You know? That's what it's always about, you know, what's next?
▶ 4:02How can we take this further? No. Honestly, it's been an absolute pleasure having you here. Your talk was fantastic. We love working with you as a client. And, yeah, I hate promoting cellular and steroids. Clearly not. I've only asked you for a video testimonial about four nine times now. Delivered, don't we? We do. Haven't done it. Oh.
▶ 4:21Do you mean? Have I not delivered? Your Delivered what? A video testimonial. Oh, no. You've yeah. No. No. That's what I mean. I've got four different video testimonials from you. It's just insane. Don't worry. Every three months just like, yep. Still good. Still good. Yeah. So there you go. Chris, Thank you so much.
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